PLEASE SAVE THE DATE FOR SMA 2024

We are excited to announce the annual Society for Marketing Advances (SMA) conference, themed "The Age of AI." Next year's conference promises to be a groundbreaking exploration of how artificial intelligence reshapes the marketing world. Please join us for SMA 2024 from November 6–9, 2024, for the opportunity to advance how artificial intelligence is impacting marketing. The conference will be held in Tampa, FL, on “The Age of AI.” Please check back as we continue to include additional details. 

2024 SMA ANNUAL CONFERENCE CALL FOR PAPERS 

CFP Final.pdfSubmission Deadline: July 1, 2024

JOURNAL SPECIAL ISSUES ASSOCIATED WITH SMA 2024

Special issues will be associated with the 2024 SMA Conference. Most tracks related to the Special Issues will accept summary briefs, working manuscripts under development, and completed manuscripts. If you have any questions, please don't hesitate to contact the respective track chairs or special issue editors.

*Papers selected by guest editors for IJA, JMTP, MER, and JCM must be presented at the symposium.

International Journal of Advertising  & Saturday Symposium

*^{Selected paper will be published in the IJA regular issue}

CFP International Journal of Advertising

Journal of Macromarketing Special Issue 

CFP Journal of Macromarketing Special Issue

Journal of Marketing Theory and Practice Special Issue & Saturday Symposium

CFP JMTP Special Issue

Journal of Global Scholars of Marketing Science 

CFP JGSMS Special Issue

Marketing Education Review Special Issue & Wednesday Symposium 

CFP MER Special Issue

Journal of Consumer Marketing & Wednesday Symposium

​​CPF JCM Special Issue​​​